I am sure all of us would love to use the latest gizmos which gets launched almost every week. We have LCD’s, Wii’s, iPhones, HD’s etc. But do we know how much these gizmos effect our earth? Everytime we have new gizmo coming in, we tend to discard the older one. Lets do something about it:
Greenpeace is smacking Microsoft and Nintendo for using toxic chemicals in their video game consoles, while applauding longtime target Apple for improving its green credentials. But the group’s latest quarterly ranking of electronics vendors, issued Nov. 27, in the thick of holiday shopping, also spotlights the difficulty in measuring the environmental impact of such products—and raises questions about whether customers really care.
Greenpeace’s sixth “Guide to Greener Electronics” ranked Nintendo last among 18 companies, criticizing the Japanese company for its failure to offer a recycling program for its old video game consoles or disclose any information about chemicals used to make its hot-selling Wii machine. Microsoft, another newcomer to the list, ranked 16th for setting a comparatively late date of 2011 for eliminating the use of toxic plastics and flame retardants from its hardware, which includes its Xbox game machine and Zune digital music player.
Flexible Yardstick
Apple, which Greenpeace has assailed repeatedly in surveys past (BusinessWeek.com, 10/26/07), moved up one notch to 11th place in the latest ranking on the strength of its pledge to eliminate certain chemicals by 2008. Top honors went to cell-phone maker Sony Ericsson and electronics conglomerate Samsung. The two companies tied for first, each scoring 7.7 out of a possible 10 points, on the strength of their recycling programs and the absence of some harmful chemicals in their products.
More on this: go to Business Week
